TiVo's Interactive Tag technology makes passive ads interactive, allowing DVR viewers access to unique information directly from TV spots. Interactive Tags are seamlessly embedded in traditional TV ads, which enable consumers to request more information or access a promotion with a click of the remote. In addition, Record Tags allow viewers to schedule a recording of a show directly from your commercial. Also, advertisers can choose from branded or unbranded tags and interactive Fast-Forward Billboards with audio cues. So when ads are viewed in time-shifted environments and during fast-forward and rewind modes, your message is always seen and heard.
What is Included with a Record Tag License:
One set of software, installation, and training by TiVo